Sunday, November 18, 2007

CNN International to Expand International News Gathering Operations

The Cable News Network (CNN) is taking steps to expands it international news gathering capabilities, and plan to open a bureau in the United Arab Emirates and have new full-time reporters in India and Afghanistan. Earlier this year, CNN ended its relationship with news gathering agency Reuters in order to put that money into its own operations. CNN plans to do more original reporting and then be able to distribute it through and CNN Mobile. Much like Rupert Murdoch's News Corporation's purchase of the Wall Street Journal, large news organizations see premium content as a way to remain relevant in an ever-changing media landscape. The hope is that by having premium content that they will be able to use that content to spread across multiple platforms and cash in on traditional and digital media.

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