Saturday, November 10, 2007

Video promo for newspaper/online series

Guys: We’re launching a series called Unequal Justice this weekend – in print and online – but to capture the Web audience we launched our Web-exclusive case files Thursday. And heck we couldn’t resist doing a video trailer. Check out the You Tube link down below. Makes me wanna plunk down $9 to go to the cinema, not just $1.50 for the Sunday paper.
http://www.youtube.com/watch?v=AmxzQrRzOFA

Also the series “case files” are at www.dallasnews.com/unequaljustice until Saturday night when we redirect that link to the series splash page.

Interested in what everyone thinks of the package and the trailer.

Anthony Moor | Deputy Managing Editor/Interactive | Dallas Morning News |

1 comment:

ajmoor said...

Leslie,

Thank you for the shout-out. My apologies, but our staff made some changes to the video, and changed the You Tube URL. (Of course, changing URLs is a no-no, but they’re new to these things, so please accept my apologies.) Here is the new URL to the Dallas Morning News trailer.

Click here to see the video